Inquiring minds want to know, does Microsoft finally have a hit in the tablet market? PC sales have been down for quite some time with more people migrating to laptops for their flexibility. Now we face more choices in the tablet market where the real fun is happening.
Social media marketing trends and the demand to view information in a visual multimedia environment make this tablet a nice new option. It is eye candy and coolness that will drive eyes to websites, blogs, and social media sites provoking the always elusive sale, or simply providing entertainment.
Headed to the Microsoft Store tonight for a social media seminar. Will there be a sneak peak of the "Surface" somewhere on display? Read the details below from Microsoft's launch party earlier this week.
~~ Linda Ivanov
(Source: Associate Press via Business Week)
NEW YORK (AP) — With the unveiling of the Surface tablet,
Microsoft is heading into unusual territory: competing with its
partners, the very same companies that make Windows PCs. But Microsoft
has little to lose, since PC manufacturers are having little success
with their own tablets.
With the unveiling of its tablet this week
Microsoft Corp. is taking up the competition with Apple Inc. and its
iPad by borrowing a page from Apple's playbook. It is keeping both
software and hardware development under the same roof.
"If
imitation is the sincerest form of flattery, the compliments from
Microsoft poured down like a torrential storm on Apple last night," said
analyst Brian White at Topeka Capital Markets.
Even Steve
Ballmer, Microsoft's famously tough-talking CEO sounded downright Zen
and Apple-inspired as he introduced the Surface.
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